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Photo by Jenna Day (Source: Unsplash)

Brain Drain: How Cell Phones Distract Customer Attention

Idea posted: July 2017
  • Learning & Behaviour
  • Marketing

Cell phones are distracting, pulling our attention away from our current tasks and activities. New research reveals that the mere presence of the phones, even when they are turned off and we are consciously focusing our attention on another task, is enough to reduce our thinking capacity.

Idea #665
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1950s office workers, in cats eye glasses (Source:

Happiness at Work: How Daily Reminders Improve Employee Morale

Idea posted: June 2014
  • Learning & Behaviour

Employee happiness improves when employees focus on maximizing their happiness. Deliberately taking steps to maximize happiness at work can lead to positive behavioural changes. Companies can help employees through daily technology-driven individual interventions that are more effective than the occasional company picnic or visit to the stadium.

Idea #410
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Photo by Ryan Quintal on Unsplash

Misbehavin’: Private, Personal Misconduct Can Lead to Professional Misconduct

Idea posted: October 2019
  • CSR & Governance
  • Learning & Behaviour

New research based on an exceptional database of unfaithful individuals reveal that people who are unfaithful to their spouses are more likely to engage in professional misbehaviour, supporting the contention that personal and professional misconduct are linked.

Idea #754
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Wrong Incentives Push CEO to Focus on the Short-term

Idea posted: July 2018
  • CSR & Governance
  • Leadership & Change
  • Learning & Behaviour

Researchers use unimpressed market reaction to new product and new client announcements to highlight the insidious damage of CEO incentives to focus on the short-term.

Idea #713
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