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Gedränge vor dem Geschäft Thomas Prewein, by Josef Engelhart, 1941 (Source: Wikimedia Commons)

The Surprising Benefit of Long Queues for Customers and Business

Idea posted: October 2014
  • Innovation & Entrepreneurship
  • Marketing

The accepted wisdom is that long lines are bad for business. In fact, they can be very good for business, as long as they are not too long. Research shows that long lines help customers learn what’s worth waiting for, and help businesses attract uninformed customers.

Idea #446
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Supply Chain Risk: Diversification Vs Under-diversification

Idea posted: December 2014
  • Operations

When catastrophe strikes a link in the supply chain, companies respond by dramatically diversifying their suppliers — only to eventually consolidate their suppliers as the memory of the disruption fades. This inconsistency is costly and ineffective.

Idea #468
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