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How Social Intrapreneurs Get Heard

Idea posted: May 2013
  • Strategy
  • CSR & Governance
  • Innovation & Entrepreneurship
Institutions: INSEAD

Corporate social entrepreneurship initiatives, usually the work of intrapreneurs (entrepreneurial executives within the corporation) keen to solve social problems, have important macro- and micro-economic implications. They create value for people who are not current stakeholders - and they create opportunities to innovate and diversify. There are, however, barriers to their development. A model that counters the conventional logic of the organization and puts financial sustainability before growth could be the solution.

Idea #151
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Photo by Dave Hoefler on Unsplash

How to Align Conflicting Corporate Strategies to Functions

Idea posted: October 2020
  • Strategy
  • Innovation & Entrepreneurship
  • Leadership & Change

Management controls can be used to overcome the challenge of aligning conflicting corporate strategies with functional tasks, such as new product development.

Idea #777
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The Sleep of Reason Produces Monsters (detail), Francisco Goya (Courtesy: The Nelson-Atkins Museum of Art, Kansas City, Missouri)

How to Fight Off an Upstart with a New Business Model

Idea posted: October 2018
  • Strategy
  • CSR & Governance
  • Innovation & Entrepreneurship


Faced with a new competitor with a new business model, incumbents can respond with different strategies based on sharing (co-deployment) or moving (re-deployment) their resources.

Idea #716
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Photo by Pete Wright on Unsplash

How to Leverage Organizational' Cultural Toolkit' for Change

Idea posted: January 2021
  • Strategy
  • Leadership & Change

Building on their own research and case studies, as well as the research of others, three experts in organization studies build a framework for organizational culture as a lever for change. At the heart of the framework is the concept of organizational culture as a ‘toolkit’ of resources. 

Idea #784
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"Your reputation precedes you" Lord Nelson to Lady Hamilton. Laurence Olivier and Vivien Leigh in That Hamilton Woman, 1941, produced and directed by Alexander Korda, distributed by United Artists.

How to Measure and Manage Reputation

Idea posted: May 2014
  • Strategy
  • Leadership & Change
  • Marketing
  • Operations
Institutions: Henley Business School

Reputation management is a complex task and the measurement of it particularly so, concerned as it is with diverse stakeholder groups and their respective, sometimes differing, evaluations of an organization. Getting the right level of engagement with stakeholders is a critical factor in a firm achieving its objectives, because from that engagement business recommendation and take-up will flow.

This research focuses on the pharmaceutical industry, although the model it uses is transferable to other industries and therefore offers potential to the wider corporate communication and

Idea #378
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A Philosopher Giving a Lecture on the Orrery, Joseph Wright of Derby, 1766, Courtesy: Derby Museum and Art Gallery

How to Motivate Subsidiaries to Share Useful Know-How with Others in the Group

Idea posted: October 2014
  • Strategy
  • Operations

Building competence takes time and money. Subsidiaries of multinational corporations are therefore going to focus more on building competence that helps them, and not worry about other subsidiaries. However, parent companies can motivate subsidiaries to develop internationally useful competence by: making the creation of such competence part of a subsidiary’s mission, increasing the interface among subsidiaries, and granting them operational (but not strategic) autonomy.

Idea #444
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Photo by Jeremy Bishop on Unsplash

How to Stay On Top In a World of Disruption

Idea posted: March 2020
  • Strategy
  • Innovation & Entrepreneurship

Success was never permanent, but never more so than today. A new study quantifies just how quickly high-flying companies fall back into the pack, with some plunging to the depths of their industry sector in record time. However, with the right mind-set and strategic approaches, the competitive advantage of some companies persists. 

Idea #766
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How to Turn a Product-Focused Company into a Platform Business

Idea posted: August 2014
  • Strategy
  • CSR & Governance

The transition from a product-based company to a platform-based company will have a major impact on your organizational identity: how organizational members conceive of who you are. Understand the fundamental shift and broaden that identity while staying true to your values.

Idea #422
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The Sower by Jean-François Millet, circa 1865, Walters Art Museum, Baltimore

How Well Is CSR Embedded in Business Strategy?

Idea posted: May 2014
  • Strategy
  • CSR & Governance
  • Finance
  • Innovation & Entrepreneurship
  • Leadership & Change

CSR and sustainable development are now widely seen as core parts of business. This does not, however, mean they’re always treated as core parts of business strategy. The management control systems big companies use to design, implement and monitor CSR sometimes suggest a ‘reactive’ rather than a ‘proactive’ approach from leaders.

Idea #374
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HQ Controls and the Speed of Strategic Decision-Making

Idea posted: March 2014
  • Strategy
  • Leadership & Change
  • Learning & Behaviour

How do control mechanisms set by corporate headquarters in large organizations influence decision-making speed at lower levels? In this Idea, six types of corporate controls are identified, their effects on decision speed are discussed, and the key mechanisms accounting for these effects are outlined.

Idea #339
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Ideas, Implementation and the Learning Organization

Idea posted: January 2014
  • Strategy
  • Innovation & Entrepreneurship
  • Learning & Behaviour

Employee deviation from official strategy can result in discoveries and innovations that increase profits. It’s not always to be actively encouraged, though. Employees who try to implement the ideas of management — and provide feedback on what works and what doesn’t — can better serve the interests of the organization in the long term.

Idea #314
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Lighter Relieving a Steamboat Aground, George Caleb Bingham, 1847 (Courtesy: The White House, Washington D.C.)

Ignoring Collaborative Demands Sinks Agile Teams

Idea posted: November 2019
  • Strategy
  • Leadership & Change
  • Learning & Behaviour
Institutions: Babson College

Many organizations ignore the collaborative demands of agility and are then surprised when agile teams fail to produce the expected results. Four collaborative practices based on organizational network analysis takes full advantage of social networks to enhance the success of agile initiatives.

Idea #757
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Photo by Erik Eastman on Unsplash

Industry Disruption: Sequence and Timing of Responses Are the Key to Survival

Idea posted: March 2018
  • Strategy

In the case of major industry disruption, successful companies survive through a well-orchestrated series of strategic moves. New research shows that the sequence and timing of those moves can make the difference between failure and success. 

Idea #698
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The Steben Twins, famous trapeze artists and innovators of the feet-to-feet catching technique (Source: Wikimedia Commons)

Innovation Partnerships — Loosely or Tightly Coupled?

Idea posted: February 2014
  • Strategy
  • Innovation & Entrepreneurship

‘Loosely coupled’ research partnerships — in which the flow of new ideas and new knowledge tends to be one-way — are often considered the ‘poor relation’ in the quest for innovation. They can, however, be just as successful as ‘tightly coupled’ and more reciprocal alternatives. Much depends on the conditions at the ‘in-sourcing’ company. 

Idea #329
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The Reception of the Ambassador at the Court of Pekin, James Gilray, 1792 (Courtesy: National Portrait Gallery, London)

Investing Abroad? Use Your Country’s Diplomats

Idea posted: July 2018
  • Strategy
  • Operations

When looking to invest abroad, companies can leverage the diplomatic relationships between their country’s government and governments of potential host countries to connect with potential foreign partners. An international study based on foreign investment decisions by more than 500 Chinese companies examines the factors involved in leveraging such relationships.

Idea #714
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Yellow-Red-Blue, Wassily Kandinsky, 1925, Musee National Art Moderne, Paris

Is There an Open Business Model Right for Your Company?

Idea posted: August 2014
  • Strategy
  • Innovation & Entrepreneurship

As open business models, in which knowledge, competencies and resources from external firms are integrated into the business model of a company, become more widespread, companies with traditional closed business models are striving to determine if they should follow suit, and when. By understanding the antecedents of open business models — the internal and external factors that encourage or require the move to openness — companies can make a more informed decision on whether (and when) to change and adapt their business models.

Idea #432
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St Nicholas saves a storm-tossed ship, Gentile da Fabriano (c. 1425)

Is Your Supply Chain Prepared for the Unexpected?

Idea posted: July 2014
  • Strategy
  • Operations

Supply chain management is a delicate balancing act in these unpredictable times – on the one hand, there is pressure to keep the supply chain as cost efficient as possible, while on the other, it needs to be flexible and resilient in the face of unforeseen events. How do leaders proactively manage the risk of disruption?

Idea #414
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Jump Before You’re Pushed: The Companies That Change Without Pressure

Idea posted: January 2013
  • Strategy
  • Leadership & Change

Do companies need a financial trauma to provoke them into change, or can they adopt new ways of doing things when not under pressure? The history of successful organizations shows us that decline, while perhaps not inevitable, is at least likely. And yet few companies opt willingly to change strategy without being forced to. There are some companies, however, that do - and we can learn a lot from them as this Idea shows.

Idea #051
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Launch Intentional Communities of Practice in Global Companies

Idea posted: September 2014
  • Strategy
  • Innovation & Entrepreneurship
  • Leadership & Change
  • Learning & Behaviour

As professionals in an organization acquire knowledge and experience, they share this knowledge among themselves in informal communities of practice (CoPs). In large international organizations with geographically dispersed professionals, such organic, informal CoPs aren’t possible; however, research shows top management-initiated, deliberately structured intentional communities of practice (ICoP) can fulfil the same function of distributing knowledge throughout the organization.

Idea #441
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Battle of the River Plate, 1956, Dir. Powell and Pressburger

Leadership Alignment and Strategy Implementation

Idea posted: January 2013
  • Strategy
  • Leadership & Change

It is essential for leaders to understand how to ensure strategic decisions are effectively implemented throughout their organizations. In this respect, leader effectiveness in the aggregate across different levels, as opposed to individual leadership actions, has the most significant effect. This Idea looks at the importance of leadership alignment in implementing strategy. 

Idea #032
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Winston Churchill, 1941 (Source: Wikimedia)

Leadership Essentials: Diagnostics, Influence and Energy

Idea posted: January 2013
  • Strategy
  • Leadership & Change
  • Learning & Behaviour
Institutions: IMD

There are three essential prerequisites - diagnostics, influence and energy - that would-be leaders must develop at the start of their managerial careers and maintain to become successful. This Idea describes these prerequisites and suggests five essential tools that managers can adopt to assist the development of diagnostics, influence and energy.

Idea #064
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Less Competitive Pressure Leads to Less Innovation

Idea posted: December 2018
  • Strategy
  • Innovation & Entrepreneurship
  • Leadership & Change

Taking advantage of the suddenly reduced threat of hostile takeovers of Delaware-incorporated companies, two researchers demonstrate the significant reduction of innovation efforts when competitive pressure is eased. In short, less competition leads to less innovation.

Idea #723
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Leveraging DNA to Survive in Hostile Business Environments

Idea posted: January 2013
  • Strategy
  • Innovation & Entrepreneurship
  • Leadership & Change

Developing strategies and capabilities to cope in hostile business environments is a must for today’s managers. In this way, nature and the animal kingdom offer a number of solutions. The coping strategies of animals like lions, seagulls, sharks and bears have evolved over billions of years and can be adopted by managers too; these can be summarized as fight, flight, search and sleep, and are discussed further in this Idea. 

Idea #047
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Mahatma Gandhi. Photo 1947 Margaret Bourke-White, LIFE Magazine (Source: Wikimedia)

Live and Learn: The Innovation Imperative

Idea posted: April 2013
  • Strategy
  • Innovation & Entrepreneurship
  • Leadership & Change

The success of innovative businesses can be attributed in part to the fact that, by innovating, they learn to face new challenges, which in turn improves their knowledge and skills. Extending their range of experience can lead them to outperform their competitors.

Idea #121
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The McDonalds sign in Times Square (Source: Wikimedia Commons)

Mapping Brand Strategy: Balancing Centrality Vs Distinctiveness

Idea posted: August 2015
  • Strategy
  • Marketing

A new tool, based on scoring brands on their centrality (i.e. the brand of record) and distinctiveness (i.e. the brand that stands out from the crowd) can help marketers and strategists determine the best paths for growth and profitability. 

Idea #540
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Organizational Resilience Is Reinforced by These Two Variables

Idea posted: January 2016
  • Strategy
  • CSR & Governance

Demonstrating the role of governance in resilience, a new study shows that employee-owned businesses (EOBs) are more likely to resist the damage from an economic downturn than non-EOBs — however, only if ownership is accompanied by a strong employee voice in company decisions at all levels. 

Idea #577
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Principles of Competitive Global Talent Management

Idea posted: February 2013
  • Strategy
  • CSR & Governance
  • Leadership & Change
  • Learning & Behaviour

Companies must use talent management to build and sustain a talented workforce. Recruit, develop, deploy and retain the right people; these are the core aims of a successful global talent management strategy. Rather than follow untailored ‘best practices’ to do that, a company can subscribe to six outline principles that are consistent with the organization’s overall strategy and culture.

Idea #018
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The Royal Malay Regiment get ready at the Malaysian King Sultan Mizan Zainal Abidin birthday parade on June 4, 2011 in Kuala Lumpur, Malaysia. (Source: Shutterstock)

Rapid Response Teams: Strategic Renewal for Organizations

Idea posted: February 2014
  • Strategy
  • Leadership & Change

The world changes rapidly these days. Technologies move on and companies adapt – or not in some cases. The problem lies in being able to change as quickly as the environment in which your business operates. But change management need not be crisis management. Through a process of strategic renewal leaders can develop a set of practices that can guide their organizations to a new era of innovation. 

We often find it easier to resist change rather than embrace it, but this process allows leaders to approach the future and all its uncertainties with confidence, while acknowledging the

Idea #331
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Source: Pexels

Re-Entering a Foreign Market: Part 1 - Operation Mode

Idea posted: May 2018
  • Strategy
  • Operations

When multinational companies re-enter a foreign market, the key strategic decision is choosing whether to change the operation mode (e.g. distribution partnership, joint ventures, fully owned operations) from their previous experience in the market. A new study finds that the motives of their original decision to exit the market has a great impact on whether they choose the same operation mode or escalate (e.g. from distribution to manufacturing) or de-escalate (e.g. from fully owned operations to joint ventures) their commitment.

Idea #706
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Source: Pexels

Re-Entering a Foreign Market: Part 2 - Speed

Idea posted: May 2018
  • Strategy
  • Operations

Prior experience impacts the speed with which multi-national enterprises re-enter foreign markets they previously exited — although as time passes, the environmental context of the market becomes more important.

Idea #707
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