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Minority superhero, State Dept./Doug Thompson (Source: Wikimedia Commons)

How 'Power Recall' Is an Effective Technique When Easy

Idea posted: July 2017
  • Learning & Behaviour

Recalling a past experience of power does not always have the intended effect of making people feel more powerful. A new study indicates that the effort required to recall the power episode may be the reason this technique can fail. 

Idea #662
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Mary Marvel, the world's mightiest girl, Marvel Comics, illustrator Jack Binder, 1941 (Source: Wikimedia Commons)

Priming Power to Influence and Persuade

Idea posted: December 2013
  • Learning & Behaviour

New research confirms that simply remembering a personal experience with power can increase a person’s appearance of confidence, command and persuasiveness in either the written form or a face-to-face meeting. The researchers focused on job application and interview settings, but the findings can easily apply to a variety of situations.

Idea #289
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