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Methuselah, the grandfather of Noah, purported to be the oldest person to ever live, stained glass window Canterbury Cathederal (Source: Wikimedia Commons)

Age Diversity and Performance: Negative Stereotypes and HR Policies

Idea posted: November 2013
  • CSR & Governance
  • Leadership & Change

Diversity in the workplace is now strongly encouraged in progressive organizations, and an increasing number of companies are enacting diversity-related policies. But this Idea suggests certain policies, such as those related to age diversity, may in fact hamper a firm’s performance if managers appear to hold negative age stereotypes.

Idea #256
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Dayron Robles winning the 110 meters hurdles at the Beijing Olympic Games, 2008 (Source: Wikimedia)

Embedding Diversity: Three Key Steps

Idea posted: January 2013
  • CSR & Governance
  • Leadership & Change

Diversity within an organization is now obligatory, and management policies in this domain are a must. However, implementing such policies is only the first hurdle in diversity management. In this Idea, two other hurdles faced by executives charged with this are presented, as well as tips based on others’ experiences on how to overcome them.

Idea #027
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Enthusiastic employees

Turning Employees into Brand Champions: Leadership Style Makes a Difference

Idea posted: January 2013
  • CSR & Governance
  • Leadership & Change
  • Marketing

It is crucial for managers to develop brand-building behaviours on the part of employees. The leadership style they adopt to do so will affect how well this is done. This Idea suggests that a high level of transformational leadership, combined with a moderate level of transactional leadership will be most effective in maximizing employees’ internal motivation to engage in brand-building behaviour.

Idea #035
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