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How More Customer Contact Creates a More Energetic, Motivated and United Workforce

Idea posted: October 2019
  • Leadership & Change
  • Learning & Behaviour
  • Marketing

Inspiring the human desire to help others, customer contact sparks the collective energy of employees, leading to better company performance. Transformational leadership is vital, however, to capture the benefits of customer contact.

Idea #751
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Starting blocks at the 2012 IAAF World Indoor Championships in Athletics (Source: Wikimedia Commons) 

Competition Among Peers Key to Managerial Promotions

Idea posted: July 2015
  • Leadership & Change
  • Learning & Behaviour

Experience, expertise and network contacts will help secure promotions for those seeking middle management positions. Surprisingly, networks are no help for promotions to senior management positions. The most important criteria for either middle or senior managers seeking promotion is how well they fare compared to their colleagues.

Idea #535
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HQ Controls and the Speed of Strategic Decision-Making

Idea posted: March 2014
  • Strategy
  • Leadership & Change
  • Learning & Behaviour

How do control mechanisms set by corporate headquarters in large organizations influence decision-making speed at lower levels? In this Idea, six types of corporate controls are identified, their effects on decision speed are discussed, and the key mechanisms accounting for these effects are outlined.

Idea #339
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Using Adaptive Decision-Making in Customer Management

Idea posted: October 2013
  • Learning & Behaviour
  • Marketing

How do managers make decisions related to customer relationship management? This Idea looks at research that shows that the majority of managers are adaptive in their decision-making, and those that demonstrate the highest accuracy in their decisions also employ “fast and frugal heuristics” – i.e. rather than using careful analysis of information, they use experience-based techniques for problem solving.

Idea #241
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Avoiding the Acceleration Trap

Idea posted: October 2013
  • Leadership & Change
  • Learning & Behaviour

Is your organization stuck in an ‘acceleration trap’? If you demand that your employees constantly give you the same level of accelerated effort, however committed they are, eventually their energy will burn out and the company’s performance will suffer. This Idea explains how to spot this trap, break free from it, and avoid getting stuck in this harmful position in future.

Idea #231
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To Centralize or Not to Centralize?

Idea posted: January 2013
  • Strategy
  • CSR & Governance
  • Learning & Behaviour

The decision as to whether or not to centralize can be a difficult one for CEOs. This Idea suggests that three critical questions can provoke thoughtful debate and help teams make better choices: 1) is it mandated?; 2) does is add significant value?; and 3) are the risks low? No to all three questions would signal to a decision-maker not to centralize, whereas yes to even one can justify centralization.

Idea #049
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Communicating Multiple Roles through Social Media

Idea posted: January 2013
  • Innovation & Entrepreneurship
  • Leadership & Change
  • Learning & Behaviour
  • Marketing

Communications executives are surely the experts on using social media to create value in large organizations. This Idea shares the results of a large survey on social media use in the communication profession, specifically looking at the increasingly common practice of executives using multiple social media profiles or personas to achieve diverse goals.

Idea #070
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