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Wrong Incentives Push CEO to Focus on the Short-term

Idea posted: July 2018
  • CSR & Governance
  • Leadership & Change
  • Learning & Behaviour

Researchers use unimpressed market reaction to new product and new client announcements to highlight the insidious damage of CEO incentives to focus on the short-term.

Idea #713
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Photo by Jenna Day (Source: Unsplash)

Brain Drain: How Cell Phones Distract Customer Attention

Idea posted: July 2017
  • Learning & Behaviour
  • Marketing

Cell phones are distracting, pulling our attention away from our current tasks and activities. New research reveals that the mere presence of the phones, even when they are turned off and we are consciously focusing our attention on another task, is enough to reduce our thinking capacity.

Idea #665
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1950s office workers, in cats eye glasses (Source: Wikifashion.com)

Happiness at Work: How Daily Reminders Improve Employee Morale

Idea posted: June 2014
  • Learning & Behaviour

Employee happiness improves when employees focus on maximizing their happiness. Deliberately taking steps to maximize happiness at work can lead to positive behavioural changes. Companies can help employees through daily technology-driven individual interventions that are more effective than the occasional company picnic or visit to the stadium.

Idea #410
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Shoppers in Pushkar Fair, Rajasthan, 2007 (Source: Wikimedia Commons).

How and Why Shoppers Make Unplanned Purchases

Idea posted: December 2013
  • Marketing

Through analysis of video tracking of consumers in stores, new research offers a greater understanding of how and why consumers consider and make unplanned purchases at the point of purchase. The research highlights the categories of products most likely to be considered as unplanned purchases; correlations between categories of planned purchases and unplanned purchases; and the behaviour of consumers most likely to make unplanned purchases (e.g. standing close to the shelf or talking to an employee increases the chances of conversion). Retailers can use this information to develop

Idea #277
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Napoleon's retreat from Moscow, Adolph Northen (1828–1876)

Power Reduces Awareness of Constraints

Idea posted: December 2013
  • Leadership & Change

Whether imagining the future or reviewing the past, powerful people are consistently less aware of constraints and obstacles than the less powerful. This lack of constraint awareness explains their inhibition in attacking daunting goals and projects, but can also make them somewhat reckless and risk-taking.

Idea #279
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